Laurence Baer

Laurence Baer is a business professional with Valued Merchant Services (VMS), bringing more than 40 years of experience in entrepreneurship, business management, consulting, and nonprofit leadership. His career has included launching businesses, managing organizations, and working with international leaders on economic initiatives. Laurence helps merchants explore credit card processing solutions and practical ways to manage expenses, improve efficiency, and support business growth.

Throughout his career, Laurence Baer has focused on understanding people and helping organizations achieve their goals. His experience spans both for-profit and nonprofit organizations. He believes lasting business relationships begin with listening, earning trust, and identifying solutions that provide meaningful value.

Laurence Baer’s Experience in Entrepreneurship and International Leadership

Laurence has spent decades developing and managing businesses across different industries. His entrepreneurial experience includes launching building service companies in Los Angeles, Houston, and New York. These businesses emphasized customer service and developing dependable relationships.

He has also served on the board of a publicly traded company and held the position of President of a licensed real estate brokerage. These responsibilities gave Laurence experience with corporate leadership, business operations, and important financial decisions.

Another significant part of his career involved international economic development. Laurence helped establish and manage the Global Economic Action Institute, where he served for approximately 10 years as Executive Assistant to its three successive chairmen.

Those leaders included former U.S. Treasury Secretary Robert B. Anderson, former U.S. Senator Eugene McCarthy, and former New Zealand Prime Minister Sir Robert Muldoon. His work brought him into contact with government officials, corporate leaders, economists, academics, and representatives of nonprofit organizations.

These experiences strengthened Laurence’s understanding of business relationships, financial priorities, and the importance of cooperation. They also reinforced his belief that effective solutions must address the needs of the people and organizations involved.

Helping Businesses With Merchant Services and Payment Processing

Through Valued Merchant Services, Laurence Baer helps business owners explore credit card processing solutions, point-of-sale (POS) systems, mobile payments, and related merchant services. His extensive business background gives him a practical appreciation for the challenges involved in operating a profitable company.

Laurence understands that every business has different priorities. A retailer may need dependable checkout equipment and accurate reporting. A restaurant may want payment technology that supports its daily operations. Meanwhile, a service company may benefit from mobile payments or convenient invoicing.

He believes business owners should understand their processing expenses before making changes. Transaction charges, monthly service fees, equipment costs, and processor markups can all affect profitability.

Valued Merchant Services offers a free, no-obligation processing statement review to help merchants understand their current rates and fees. This review may identify potential savings and provide a useful basis for comparing available solutions.

Laurence’s approach reflects the VMS commitment to putting people before profits. He believes recommendations should focus on the merchant’s needs rather than unnecessary changes. Sometimes, that means advising a business to keep its existing payment provider.

His background in entrepreneurship, management, and international consulting also helps him appreciate the value of dependable partnerships. Business owners need more than competitive rates. They need clear communication, appropriate technology, and access to knowledgeable support.

Family, Community Involvement, and Award-Winning Music

Beyond his business career, Laurence has dedicated considerable time to nonprofit initiatives and music. His interests reflect a commitment to creativity, personal relationships, and making a positive contribution to the world.

Laurence is an award-winning songwriter whose music has received recognition within the acoustic and bluegrass communities. His song “White Pass Railroad” was recorded by the Del McCoury Band and included on the Grammy-nominated album “Family Circle.”

He has also developed and produced original music projects, bringing the same creativity and determination to songwriting that have influenced his professional career.

Family remains an important part of Laurence’s life. He and his wife have five children and enjoy spending time with their growing family of grandchildren.

For Laurence Baer, personal relationships have always been central to success. Whether working with an international organization, developing a business, or helping a merchant evaluate payment services, he believes people deserve respect, attention, and thoughtful guidance.

With more than four decades of professional experience, Laurence brings an unusually broad perspective to Valued Merchant Services. He welcomes the opportunity to help business owners review processing expenses, understand available technology, and explore solutions that support their financial and operational goals.

Contact Laurence Baer to request a free credit card processing review and learn how Valued Merchant Services may help your business.